Johan Grafstrom

Johan Grafstrom

Director of Product / Acting Head of HR – Content

I have been working in media since 1987 in various positions. I studied photography but moved quite quickly on to broadcasting and journalism. I have a M.A. in Digital Management from Teesside University.

Spent ten years running my own company, Dallas Sthlm Design Group, but were recruited in 2005 to SVT (Swedish Television) as Head of Programmes. In 2008 I was awarded an AIB Award and the Kristallen award for the documentary series ”Klass 9A” – where the viewers could follow a low performing class through their last semester. In January 2010 I was appointed Managing Editor of the Children’s department at UR (Swedish Educational Broadcasting Company). 

At UR I also had the opportunity to lead Swedish TV-channel, Kunskapskanalen, and work as Head of Content before leaving the company to join Binogi as Director of Product in March 2018.

In my spare time I like to spend time with my family, preferably in combination with being outdoors. I have been active in the Swedish scout movement since I was a kid. If I can find some spare time, you may find me in the garage assembling and disassembling Italian scooters.


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